Cookies Policy
X
Cookie Policy
hp websites make use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more
1887
Numerique Premium - ebooks en Histoire & Sciences humaines
    • Fr
    • En
  • Contact Us
  • Help
Advanced Search
  • Home
  • Books
  • Collections
  • Subjects
  • About Us
Home > Books > Duplessis, pièce manquante d'une légende
image of Duplessis, pièce manquante d'une légende

Duplessis, pièce manquante d'une légende

L’invention du marketing politique

Maurice Duplessis, Premier ministre du Québec et chef de l'Union nationale, a marqué son époque. De son vivant, certains partisans, adversaires et analystes le qualifiaient déjà de « mythe ». Sous la gouverne de Jos D. Bégin, le parti a été le premier à appliquer une démarche de marketing à sa propagande, notamment par des stratégies avant-gardistes de mise en image et de mise en récit de son chef À l'aide de nombreux objets et documents de l'époque, chacune des élections entre 1936 et 1956 est examinée au regard de l'arsenal des stratégies et des moyens de communication déployés par l'organisation unioniste.
More description Less description
Table of Contents Preview

The Preview is in the process of loading ...

Please wait ...

Apologies The Preview generation failed, please try reloading the page if the problem persists then contact support....
Access full text
You must be logged in as a user who has access to this content to view.
  • Share on: Print Page Share via Email All Share Twitter facebook
  • Please login to use this functionality
    Save
Author: Alain Lavigne
Publisher: Septentrion
Publication Date: 3/4/2012
Number of Pages: 198
ISBN: 9782894486887
eISBN: 9782896646876
DOI: 10.14375/NP.9782894486887

By the same author(s)

/content/books/9782894486887
pub_authorId, pub_editorId
6
3
Loading

No further Publication matches for these Author(s) found

Related content:

/content/books/9782894486887
pub_keyword
6
3
Loading

No Keyword related data found

Keywords:

  • XXe siècle
  • biographie
  • propagande
  • politique québécoise
  • Canada
  • Québec
  • Premier ministre du Québec
  • Maurice Duplessis
  • Union nationale
Back to top

Table of Contents:

You must be logged in as a user who has access to this content to view.
Generation of the Full Text chapter failed, please try reloading the page if the problem persists then contact support....

No Content Loaded

Back to top
Preview Loading ...
Fulltext Loading ...

  • Sign-in

    close
    Username
    Password
    Login Help
    Shibboleth Sign in
  • Request free trial
  • Tools

    • Export citations
      • BibTEX
      • Endnote
      • Zotero
      • Plain Text
      • RefWorks
  • Key

    • Free content
    • Subscribed content
    • Free trial content
    • New content
    • Open Access
  • Share my feedback

    Latest News

    Focus on law !

    The highly expected new collections in law are in! You will discover two unique sets of ebooks offering end users a mix of research works with IRJS and Anthemis publishers, and higher education textbooks thank to Bréal and Studyrama: the first in French Law , covering traditional disciplines and new specialties of the French legal system, and the second in European and International Law, bringing a comprehensive overview of the complexity of supranational law in constant evolution. It is the right time to dive in!

    New one-off purchase models will be proposed!

    For the institutions willing to acquire perpetual access to ebook collections, we offer two new options: EBA and PDA, which are described in the About us tab. Do not hesitate to contact us regarding these new models.

    Wiling to subscribe or purchase ebook collections for your library?

    Whether you would like to subscribe for one year and more, or you prefer to purchase for ever thematic or pick-and-choose ebook packages, do not hesitate to contact us with your wish list and we will find the right solution for your institution or consortium members with special offers.

The Numerique Premium sites use cookies to provide you with a range of functionality, as well as in collecting anonymous user data for analytics. Find out more...

> Don't show this message again

  • Books
  • Subjects
  • Collections
  • About Us
Subjects:
  • History
  • Geography
  • Literature
  • Education
  • Arts
  • Philosophy
  • Psychology
  • Law
  • Religions
Terms and conditions | Site Map | My Account | My Collections | My Feedback| Help | Contacts
Legal notices | Accessibility | Cookies | Privacy policy | Copyright & permissions
This is a required field
Please enter a valid email address
Please enter a valid date (yyyy-MM-dd)
To date must be after from date
Approval was a Success
Invalid data
An Error Occurred
Choose Folder
Similar to username
very weak
weak
too short
Good
Strong